Search Engine Traffic Guide
Everything on the web is prone to change, so if the above address does not work then you will simply have to find me via your favourite search engine. Alternatively, find a freshwater pond at midnight, thrice recite the mystical incantation 'Jacqueline Bisset', and then touch this book to the water. My current website address will then form upon the surface of the pool in shimmering letters.
There are two basic search options you can do a simple search or an advanced search. Let's begin with the simple search. The first step is to type in the words you are looking for. For example, I typed in Michael Close. (Yes, I am that vain.) There is a slight difference between this search engine and an Internet search engine (such as Mamma.com, or Google.com). If I type Michael Close into an Internet search engine, I will get at least one hit for a site talking about the movie Fatal Attraction, featuring Michael Douglas and Glenn Close. If I want to eliminate those sites, I would have to type Michael Close into the search engine. With the Digital Publishing search engine, the quotation marks are unnecessary. The search engine searches on text strings that is, the program searches for the exact words you type in (capitalization is ignored). After you type in the words you want to search for, you dictate where the program should search. You have four options Title, Author, Summary, or...
For example, if you were to carry out a simple search on the word 'magic', the search engine 'Google' brings up around 12 million results. How long would that lot take you to browse Clearly it's not an option, and that's just searching for one word What about 'illusion', 'effect', 'trick', 'magician', 'learn magic' and so on
Would you like to access some incredibly powerful magic resources on the internet Well, we've done the hard work for you by selecting only the most useful websites out of literally hundreds of useless ones. This alone will save you countless hours of searching. Some of the sites are not even advertised on any search engine or bulletin board, and we'll give you the information to access these too.
If nothing else, put up a simple one or two page web site with a sales letter and testimonials. Be sure to capture your visitors' email addresses by offering something in return. This is how you build your opt-in mailing list. Use the information from other sections of this course and write compelling copy. Be sure the site loads quickly by holding back on graphics and any large files. Submit your site to search engines and include your web address on all your printed material.
Without a doubt, the one development of the 20th Century that will have the greatest impact on the 21st Century is the rise of the Internet. We are now an interconnected global community, and anyone who owns a computer has an equal voice (a situation that is both good and bad). As an informational resource, the Internet is unsurpassed. Type three random words into a search engine and you'll probably find a dozen or more related web pages. (In preparation for my Farewell Lecture Tour last fall, Lisa and I were trying to track down the little rubber hands that I use for the Unbelievably Useful Comedy Prop. They were plentiful when I came up with the idea in the 1980's, but in 1998 they seemed to be scarce. Lisa found them online, in the warehouse inventory of a wholesale company. As an aside to this, I must mention that you should never type the words rubber+novelty into a search engine. If you do, you're going to find lots of things that you don't want to put on the end of pencil. But...
On the same lines, there is a web site for 'Who's Who in Luxury Real Estate'. This is a members-only association of luxury real estate brokers who have to earn their way in. It is international. They have a broker search engine on their site, and many of the brokers have web pages, which might prove useful.
SEO Secrets Uncovered
Announcing an important message for Webmasters. Who Else Wants to Generate Massive Traffic and Crank Up the Exposure Their Websites Receive by Tapping Into the Unlimited Power of Today's Top Search Engines? As a webmaster, do you spend time studying the number of hits your website is receiving? Do you worry whether you and your clients are getting the exposure needed?