The 30sec0nd Profile

While at first it might appear you could glean very little information from just meeting someone, actually just the opposite is true. The following checklist illustrates some of the things to look for. While this process may be conscious when first starting out, it becomes almost intuitive for the experienced and proficient reader. Profiling a client is similar in many respects to the process used by a sales person at an appliance store or in car dealership when qualifying a prospect. The...

Current Trends

Socio-economic information is another important cold reading resource. The best places to look for current data include census bureaus, universities, almanacs, polling organizations, non-governmental organizations (NGOs), sociological books and journals, and associations or other groups who compile statistics or extrapolate the results for their various constituencies. While in America, the U.S. Census Bureau is the principal source for all types of socio-economic statistics on the population,...

Tradecraft

Reading Science

CHAPTER ONE AN INTRODUCTION TO COLD READING 7 CHAPTER TWO THE MIND OF THE SUBJECT 13 CHAPTER THREE CURRENT TRENDS 25 CHAPTER FOUR THE 30-SECOND PROFILE 31 CHAPTER SEVEN COMMON QUESTIONS 49 Copyright 2002 by TRICKSHOP.COM INC. All rights reserved. No part of this book may be reproduced or transmitted in any form by any means, electronic, mechanical, photocopying, recording, or otherwise, without the express and prior written consent of the publisher. eBook Version. Not for resale. If you...

An Introduction To Cold Reading

There have been many definitions of cold reading. Most define it as a technique or skill used to gather information about a subject who is unknown to the reader. In reality, cold reading is not a single skill or technique, but rather a series of them. Therefore, for our purposes, as magicians and mentalists, we shall define it as, A process by which the reader creates the effect that he or she has knowledge of an unknown subject's life - past, present and future. This process begins with...